Tuesday 2nd March |
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Time |
Seminar |
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08.00-09.45 |
AIME Business Events Forum - "THE INSIDERS"
Our 2010 forum will take a hard look at the direction of the conference and events industry. A strong line-up of experts will offer their insights into what’s happening in the marketplace. Has the fallout from the global financial crises seen permanent changes to the way we meet? In a post Copenhagen environment, do we need to sell and deliver the benefits of live events even more to offset calls to reduce business travel? What’s the latest adaptation which is mixing virtual and live events? How is the consumer push for more authenticity impacting the corporate event market? What makes an event “cool”? Are we in the “tourism”, the “communications” or the “knowledge” industry? How can you lift your game to meet changing market conditions?
In depth interviews with:
Les Williamson, Vice President, Cisco Australia and New Zealand. Deborah Sexton, President and CEO, Professional Convention Management Association, USA. David Grant, Director and Event Producer, DG3. Martin Sirk, CEO, International Congress and Convention Association.
Guest interviewer:
James Latham, Meetings Review, UK
Facilitator: Elizabeth Rich, BECA
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10.15-11.15
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How to get more bang for your buck
Today everything we do should be about ROI. Get advice from our panel of experts on enhancing your event whilst minimising costs.
Speakers: Jan Shaw, Event Planners Australia. Craig Richards, Bicycle Victoria. Gwen O’Toole, Spice Magazine.
Facilitator: Sue Ryman-Kiernan, Wise Connections. |
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11.30-12.30 |
Stand out from the crowd – innovation in a downturn
Learn how creative thinking and innovative strategies have helped companies excel in these hard times.
Speakers: Peter Bliss, Business is Bliss. Greg Moore, Crown. SophieRose Wachtel, Romeo's Chair.
Facilitator: Toby Travanner, The Learning Company. |
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12.45-13.45
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Marketing to win – results focused sales strategies
Marketing professionals show you how to develop unique sales approaches. They will share their experiences supported by case studies of successful campaigns.
Speakers: Catherine Reilly, Event Planners Australia. Deborah Sexton, PCMA. Penny Burke, Essence Communications.
Facilitator: David Bosse, Hilton Worldwide. |
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14.00-15.00
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The thicker the smoke the thinner the talent – top tips and tricks of theming
Hear how theming should be used to create an effect, not be the effect. Theming should enhance talent and planning, not mask the lack of it.
Speakers: Jano Dawes, The Prop House. Glen Lehman, Lehman & associates. Melinda Merson, Peter Jones Special Events.
Facilitator: Rhona Walker, Solution Red. |
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15.15-16.15
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Turning water into wine – creative catering on a budget
Join us in this exciting session that will focus on how to create memorable catering without breaking the bank.
Speakers: Tom Rutherford, FnB. Shaun Bowles, Melbourne Convention and Exhibition Centre. David Mercer, Epicure Catering.
Facilitator: Ian McDonald, Crown Melbourne. |
Wednesday 3rd March |
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Time |
Seminar |
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10.15-11.15
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Let me entertain you - an A-Z guide of showing your guests a good time
Entertainment with impact! Learn how to blow their minds and knock their socks off. This session will focus on all aspects of creating a good time from sourcing the entertainment, through to contract negotiation.
Speakers: Aran Smith, Bandshop and Comedy Shop. Susie Christie, Global Speakers and Entertainers. Tania de Jong AM, Music Theatre Australia and Creativity Australia.
Facilitator: Nic Yates |
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11.30-12.30 |
Is Green a buzz word or a business essential?
Professionals in the field will decipher fact from fiction in this intriguing session whilst offering advice on how to reduce your own footprint.
Speakers: Rob Cawthorne, Carbon Reduction Institute. Alec Gilbert, Adelaide Convention Centre.Liz Franzmann, Sustainability Victoria.
Facilitators: Angela Uhlig, Melbourne Conventions and Visitors Bureau
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12.45-13.45
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How to win sponsors and influence people
With sponsors increasingly focusing on ROI, join our panel of experts to learn how to give your pitch the punch it needs to win sponsors and influence people.
Speakers:Vito Anzelmi, V Australia. Richard Woodward, Richard Woodward and Associates. Julian Moore, SMS
Facilitator: Belinda Busoli, SMS |
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14.00-15.00
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Mesmerising multimedia – what’s hot in 2010
This session will feature key players in the telepresence industry talking about the latest and greatest technology and how it can benefit your next event.
Speakers: Chris Dolan, Solution Red. Nick Bolton, Viocorop.
Facilitator: Ray Shaw, Event Planners Australia |
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15.15-16.15
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Where East meets West – the Amway experience
Hear from a panel of industry experts who helped showcase Melbourne’s outstanding facilities to the world and how you could do the same for your event.
Speakers: Brett Hollis, Big Stick Events. Fiona Mercer, Staging Connections. Chris Zhang, PTC Travel.
Facilitator: Edwina San, Melbourne Convention and visitors Bureau.
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